Who Are You? A Unique Approach to Engagement!

In a creative twist on community engagement, Rick E. Schmille uses a light-hearted and relatable message to connect with his audience. This charming image features a personal note to the 98% of his followers who remain silent, playfully asking, "Who are you?" It paints a vivid picture with a delicious taco sketch, accompanied by the intriguing question, "Do you like tacos?" This humorous approach not only breaks the ice but effectively invites interaction through relatable, everyday themes.

Beyond its playful facade, the image serves as an innovative marketing strategy. Rick, known as "The Mortgage Grandfather," cleverly integrates his professional services by linking the taco question to his work: "Do you need a Lender?" This dual-purpose message bridges personal interest with professional needs, making it an effective approach in today's digital landscape. It's both memorable and effective, showcasing how personality can seamlessly blend with business outreach.

Rick E Schmille, The Mortgage Grandfather at NEXA at NEXA Lending. NMLS #212841. Call (505) 250-2379.

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